On his WWI draft registration card (registered Sept. 12, 1918) W.W. Newby lived at 3419 Central St., Kansas City, Missouri. He was 41, and was born February 9, 1877. He was a photo engraver for the Holland Engraving Company, Coca-Cola Building, Kansas City, Mo. His nearest relative was his wife, Emelia A. Newby. His height was medium, his build was medium, hair and eyes were brown.15

The Coca-Cola Building is now better known as the Western Auto building, which has been converted to apartments.

(From http://www.kcpl.org/localhistory/media.cfm?mediaID=112474
Biographical sketch of Lou Holland, president of the Holland Engraving Company. He was born in New York in 1878 and came to Kansas City in 1902 as an engraver, establishing his own company in 1916, and in 1935 establishing the Holland Corporation ("m[anufacturer]s of electrical etching machines which Mr. Holland invented"), and serving as a director of the American Automobile Association, the Missouri Automobile Association, and the Advertising Federation of America.)